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走向竞合:当传统行业遇上互联网

来源: 南方日报网络版     时间: 2018年12月15日 10:46:56
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意彩娱乐平台登录电话信誉平台官方,招龙虎和代理注册实力诚招代理Q扣99277339时时彩龙虎和,意彩彩票代理,意彩官网,意彩平台注册,意彩乐官网,意彩娱乐官方网站走向竞合:当传统行业遇上互联网

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(场)(,耗)(费)(几)(个)(月)(甚)(至)(大)(半)(年)(的)(时)(间)(做)(调)(研)(。这)(种)(案)(例)(在)(单)(纯)(的)(传)(统)(行)(业)(不)(胜)(枚)(举)(。
  仅)(仅)(经)(历)(几)(十)(年)(发)(展)(历)(程)(的)(互)(联)(网)(产)(业)(,正)(在)(开)(始)(逐)(步)(撼)(动)(传)(统)(行)(业)(发)(展)(数)(十)(年)(甚)(至)(上)(百)(年)(的)(商)(业)(模)(式)(。当)(大)(数)(据)(挖)(掘)(省)(去)(了)(市)(场)(调)(研)(人)(力)(、时)(间)(成)(本)(,当)(电)(子)(商)(务)(盘)(活)(了)(一)(个)(又)(一)(个)(濒)(临)(破)(产)(的)(传)(统)(制)(造)(企)(业)(,当)(实)(时)(竞)(价)(平)(台)(开)(始)(取)(代)(人)(工)(进)(行)(广)(告)(的)(精)(准)(投)(放)(,我)(们)(不)(得)(不)(为)(互)(联)(网)(令)(人)(惊)(诧)(的)(改)(变)(力)(所)(折)(服)(。
  形)(形)(色)(色)(的)(传)(统)(行)(业)(遇)(上)(了)(朝)(气)(蓬)(勃)(的)(互)(联)(网)(行)(业)(,跨)(界)(、融)(合)(,奇)(妙)(的)(化)(学)(反)(应)(就)(此)(产)(生)(……
  互)(联)(网)(改)(变)(传)(统)(行)(业)(
  今)(年)(的)(互)(联)(网)(产)(业)(,有)(一)(个)(词)(非)(常)(红)(:“大)(数)(据)(”。此)(词)(诞)(生)(于)(上)(世)(纪)(50年)(代)(,此)(后)(60多)(年)(,是)(技)(术)(发)(展)(的)(时)(间)(。
  如)(今)(,当)(技)(术)(已)(经)(不)(是)(实)(现)(数)(据)(挖)(掘)(的)(障)(碍)(时)(,大)(数)(据)(开)(始)(改)(变)(传)(统)(行)(业)(的)(玩)(法)(。
  在)(上)(海)(一)(家)(超)(市)(,农)(夫)(山)(泉)(的)(矿)(泉)(水)(整)(齐)(地)(码)(在)(角)(落)(里)(。来)(自)(农)(夫)(山)(泉)(的)(业)(务)(员)(每)(天)(都)(会)(来)(到)(这)(个)(码)(放)(点)(,例)(行)(拍)(上)(10张)(照)(片)(。按)(照)(规)(定)(,这)(些)(业)(务)(员)(每)(人)(每)(天)(要)(跑)(15个)(这)(样)(的)(业)(务)(点)(,在)(下)(班)(之)(前)(,每)(人)(150张)(照)(片)(就)(被)(发)(回)(了)(位)(于)(杭)(州)(的)(总)(部)(。
  按)(照)(这)(样)(测)(算)(,每)(人)(每)(天)(产)(生)(的)(数)(据)(量)(大)(概)(为)(10MB,农)(夫)(山)(泉)(在)(全)(国)(一)(共)(有)(10000个)(业)(务)(员)(,每)(天)(的)(数)(据)(能)(达)(到)(100GB,每)(月)(则)(能)(达)(到)(3TB。从)(2008年)(到)(现)(在)(,这)(个)(数)(据)(每)(年)(都)(在)(收)(集)(。
  但)(这)(些)(数)(据)(在)(遇)(到)(SAP公)(司)((下)(称)(“SAP”)的)(人)(之)(前)(,只)(是)(数)(据)(。
  如)(何)(摆)(放)(水)(堆)(能)(促)(进)(矿)(泉)(水)(的)(销)(售)(?什)(么)(年)(龄)(的)(消)(费)(者)(在)(水)(前)(停)(留)(时)(间)(更)(久)(,这)(些)(人)(一)(次)(会)(买)(多)(少)(?气)(温)(等)(变)(量)(让)(顾)(客)(的)(购)(买)(行)(为)(发)(生)(了)(哪)(些)(改)(变)(?竞)(争)(对)(手)(的)(新)(包)(装)(对)(农)(夫)(山)(泉)(会)(否)(构)(成)(威)(胁)(?对)(于)(这)(些)(营)(销)(上)(的)(常)(见)(问)(题)(,农)(夫)(山)(泉)(股)(份)(有)(限)(公)(司)((下)(称)(“农)(夫)(山)(泉)(”)首)(席)(信)(息)(官)((CIO)胡)(健)(通)(常)(都)(是)(靠)(经)(验)(。
  后)(来)(,企)(业)(管)(理)(和)(协)(同)(化)(商)(务)(解)(决)(方)(案)(供)(应)(商)(SAP的)(人)(找)(到)(农)(夫)(山)(泉)(,两)(家)(从)(2011年)(6月)(开)(始)(共)(同)(研)(究)(如)(何)(通)(过)(大)(数)(据)(高)(效)(率)(卖)(水)(。
  从)(水)(源)(地)(灌)(装)(、配)(送)(,到)(上)(架)(,一)(瓶)(售)(价)(2元)(的)(饮)(用)(水)(,3毛)(钱)(花)(在)(运)(输)(上)(。如)(何)(控)(制)(物)(流)(成)(本)(?这)(是)(胡)(健)(最)(头)(疼)(的)(事)(。
  对)(此)(,SAP团)(队)(建)(立)(了)(一)(套)(大)(数)(据)(分)(析)(体)(系)(,将)(很)(多)(可)(能)(影)(响)(物)(流)(的)(因)(素)(加)(入)(进)(来)(,比)(如)(高)(速)(公)(路)(收)(费)(、道)(路)(等)(级)(、天)(气)(。配)(送)(中)(心)(辐)(射)(半)(径)(、季)(节)(性)(变)(化)(、不)(同)(市)(场)(的)(售)(价)(、不)(同)(渠)(道)(的)(费)(用)(、各)(地)(人)(力)(成)(本)(、突)(发)(性)(需)(求)(等)(。
  以)(前)(,由)(于)(没)(有)(数)(据)(挖)(掘)(的)(支)(持)(,这)(些)(在)(物)(流)(领)(域)(的)(细)(节)(让)(农)(夫)(山)(泉)(吃)(了)(不)(少)(哑)(巴)(亏)(。比)(如)(某)(个)(产)(品)(在)(位)(于)(华)(南)(的)(A市)(预)(计)(货)(不)(够)(的)(时)(候)(,公)(司)(以)(往)(需)(要)(通)(过)(大)(区)(间)(的)(调)(运)(来)(弥)(补)(货)(物)(的)(不)(足)(。但)(是)(“华)(北)(往)(A市)(运)(货)(的)(中)(途)(,有)(可)(能)(发)(现)(其)(实)(华)(东)(的)(某)(个)(仓)(库)(还)(有)(存)(货)(,从)(华)(东)(调)(运)(更)(方)(便)(,而)(这)(时)(候)(发)(现)(,该)(货)(在)(华)(北)(短)(缺)(更)(严)(重)(,华)(东)(又)(开)(始)(向)(华)(北)(调)(运)(,如)(果)(此)(时)(水)(源)(地)(出)(现)(污)(染)(之)(类)(的)(事)(件)(,很)(可)(能)(华)(东)(又)(缺)(货)(了)(。”这)(种)(没)(头)(苍)(蝇)(式)(的)(物)(流)(,损)(耗)(了)(农)(夫)(山)(泉)(大)(量)(的)(人)(力)(物)(力)(财)(力)(。
  SAP通)(过)(数)(据)(挖)(掘)(给)(农)(夫)(山)(泉)(在)(物)(流)(方)(面)(提)(供)(了)(一)(套)(精)(密)(的)(解)(决)(方)(案)(,从)(其)(遍)(布)(全)(国)(的)(仓)(库)(和)(销)(售)(实)(地)(以)(及)(沿)(途)(收)(集)(的)(海)(量)(的)(各)(种)(细)(节)(参)(数)(汇)(总)(到)(总)(部)(之)(后)(,通)(过)(软)(件)(分)(析)(,准)(确)(得)(出)(最)(经)(济)(的)(送)(货)(方)(案)(,然)(后)(对)(其)(遍)(布)(全)(国)(的)(400家)(办)(事)(处)(、30个)(配)(送)(中)(心)(进)(行)(统)(一)(调)(配)(。这)(样)(一)(来)(,整)(个)(销)(售)(系)(统)(和)(物)(流)(系)(统)(就)(变)(成)(了)(一)(个)(由)(数)(据)(构)(成)(的)(庞)(杂)(的)(神)(经)(网)(络)(,每)(个)(点)(出)(了)(问)(题)(都)(能)(迅)(速)(地)(在)(总)(部)(大)(脑)(快)(速)(感)(知)(。
  “大)(数)(据)(”造)(福)(了)(农)(夫)(山)(泉)(这)(样)(的)(零)(售)(业)(,也)(引)(发)(了)(一)(些)(其)(他)(产)(业)(的)(洗)(牌)(。
  近)(两)(年)(的)(广)(告)(界)(,刮)(起)(了)(一)(股)(实)(时)(竞)(价)(的)(风)(潮)(。传)(漾)(科)(技)(副)(总)(裁)(王)(岳)(龙)(这)(样)(描)(述)(一)(个)(实)(时)(竞)(价)(广)(告)(的)(形)(成)(过)(程)(——当)(有)(人)(打)(开)(一)(个)(网)(站)(时)(,如)(果)(这)(个)(网)(站)(正)(好)(有)(一)(个)(空)(闲)(的)(广)(告)(位)(,系)(统)(就)(会)(提)(示)(有)(一)(个)(被)(调)(用)(的)(广)(告)(位)(给)(广)(告)(主)(。这)(时)(候)(,一)(个)(“小)(型)(拍)(卖)(会)(”就)(在)(系)(统)(内)(开)(始)(了)(:如)(果)(广)(告)(主)(有)(投)(放)(需)(求)(,就)(可)(以)(出)(个)(价)(格)(,有)(人)(出)(5块)(,有)(人)(出)(8块)(,那)(么)(出)(8块)(的)(就)(中)(标)(了)(。
  不)(过)(,上)(什)(么)(广)(告)(,并)(不)(只)(是)(价)(格)(导)(向)(的)(,还)(要)(经)(过)(对)(用)(户)(行)(为)(的)(精)(准)(分)(析)(,有)(针)(对)(性)(地)(匹)(配)(广)(告)(类)(型)(。王)(岳)(龙)(说)(:“如)(果)(一)(个)(广)(告)(位)(需)(要)(的)(是)(医)(疗)(广)(告)(,在)(广)(告)(主)(出)(价)(的)(过)(程)(中)(匹)(配)(到)(出)(价)(最)(高)(的)(那)(个)(是)(汽)(车)(广)(告)(,系)(统)(就)(会)(自)(动)(跳)(过)(这)(个)(广)(告)(主)(,自)(动)(匹)(配)(到)(下)(一)(个)(,直)(到)(出)(现)(医)(疗)(广)(告)(出)(价)(最)(高)(的)(广)(告)(主)(,然)(后)(交)(易)(完)(成)(。”
  这)(个)(过)(程)(说)(起)(来)(复)(杂)(,但)(系)(统)(中)(运)(行)(的)(过)(程)(也)(就)(是)(打)(开)(一)(个)(网)(站)(的)(那)(几)(秒)(钟)(等)(待)(时)(间)(。
  这)(对)(于)(传)(统)(广)(告)(业)(依)(靠)(人)(力)(去)(直)(接)(和)(广)(告)(主)(拉)(广)(告)(的)(操)(作)(模)(式)(来)(说)(,无)(疑)(是)(毁)(灭)(性)(的)(,因)(为)(,这)(个)(过)(程)(完)(全)(不)(用)(人)(工)(。据)(了)(解)(,现)(在)(在)(美)(国)(已)(经)(有)(80%的)(广)(告)(公)(司)(用)(上)(了)(这)(种)(精)(准)(营)(销)(系)(统)(,节)(省)(了)(将)(近)(一)(半)(的)(人)(工)(成)(本)(,一)(些)(拉)(广)(告)(的)(兄)(弟)(下)(岗)(了)(。
  金)(融)(业)(里)(的)(“搅)(局)(者)(”
  如)(果)(说)(传)(统)(产)(业)(借)(助)(或)(涉)(足)(互)(联)(网)(的)(跨)(界)(,叫)(融)(合)(,那)(么)(,互)(联)(网)(企)(业)(迈)(进)(传)(统)(产)(业)(的)(跨)(界)(,可)(能)(意)(味)(着)(一)(场)(竞)(争)(风)(暴)(。
  阿)(里)(巴)(巴)(,就)(是)(这)(样)(一)(只)(互)(联)(网)(大)(鳄)(。
  阿)(里)(巴)(巴)(的)(创)(始)(人)(马)(云)(对)(于)(金)(融)(业)(一)(直)(都)(有)(野)(心)(,从)(支)(付)(宝)(开)(始)(,打)(着)(为)(了)(网)(购)(安)(全)(的)(旗)(号)(,阿)(里)(巴)(巴)(帝)(国)(已)(经)(开)(始)(逐)(步)(染)(指)(传)(统)(金)(融)(业)(。随)(着)(阿)(里)(小)(微)(金)(融)(集)(团)(浮)(出)(水)(面)(,“余)(额)(宝)(”正)(式)(推)(出)(,金)(融)(界)(敏)(感)(地)(意)(识)(到)(,阿)(里)(巴)(巴)(必)(然)(成)(为)(金)(融)(业)(的)(搅)(局)(者)(。
  6月)(13日)(悄)(然)(上)(线)(的)(余)(额)(宝)(,通)(过)(和)(支)(付)(宝)(的)(整)(合)(,动)(动)(手)(指)(就)(可)(以)(方)(便)(在)(线)(购)(买)(基)(金)(等)(各)(种)(金)(融)(衍)(生)(品)(,跨)(行)(转)(账)(或)(者)(还)(卡)(账)(,这)(无)(疑)(比)(银)(行)(更)(方)(便)(。而)(高)(于)(银)(行)(利)(率)(的)(存)(款)(利)(率)(和)(复)(利)(统)(计)(利)(率)(方)(式)(,更)(是)(对)(传)(统)(金)(融)(业)(格)(局)(的)(公)(开)(挑)(衅)(。
  余)(额)(宝)(推)(出)(仅)(6天)(,用)(户)(已)(经)(轻)(松)(突)(破)(100万)(。
  余)(额)(宝)(的)(出)(现)(,成)(为)(互)(联)(网)(企)(业)(向)(传)(统)(产)(业)(跨)(界)(的)(一)(个)(典)(型)(案)(例)(。这)(种)(跨)(界)(,改)(变)(的)(是)(传)(统)(产)(业)(的)(竞)(争)(格)(局)(。
  余)(额)(宝)(还)(给)(储)(户)(描)(述)(了)(一)(幅)(充)(满)(诱)(惑)(的)(“钱)(景)(”:目)(前)(国)(内)(的)(货)(币)(基)(金)(年)(化)(收)(益)(率)(普)(遍)(在)(3%~4%,而)(活)(期)(储)(蓄)(的)(年)(收)(益)(率)(只)(有)(0.35%。同)(样)(的)(1万)(元)(,通)(过)(活)(期)(存)(款)(一)(年)(的)(收)(益)(只)(有)(35块)(钱)(,而)(通)(过)(余)(额)(宝)(购)(买)(理)(财)(产)(品)(,很)(轻)(松)(就)(能)(将)(年)(收)(益)(提)(升)(到)(300~400块)(,前)(后)(相)(差)(将)(近)(10倍)(。
  这)(种)(诱)(惑)(导)(致)(人)(们)(在)(各)(个)(银)(行)(的)(资)(金)(大)(量)(流)(入)(了)(支)(付)(宝)(账)(户)(,造)(成)(传)(统)(金)(融)(业)(的)(储)(蓄)(大)(量)(流)(失)(。根)(据)(支)(付)(宝)(的)(官)(方)(数)(据)(显)(示)(,截)(至)(2012年)(12月)(,支)(付)(宝)(注)(册)(账)(户)(超)(过)(8亿)(,日)(交)(易)(额)(峰)(值)(超)(过)(200亿)(元)(人)(民)(币)(,日)(交)(易)(笔)(数)(峰)(值)(达)(到)(10580笔)(。
  对)(于)(自)(己)(的)(“搅)(局)(式)(”跨)(界)(行)(为)(,马)(云)(并)(不)(讳)(言)(,在)(他)(看)(来)(,金)(融)(行)(业)(需)(要)(“搅)(局)(者)(”,需)(要)(那)(些)(外)(行)(人)(进)(来)(进)(行)(一)(下)(变)(革)(。“我)(不)(相)(信)(靠)(着)(今)(天)(这)(样)(的)(机)(制)(,能)(够)(支)(撑)(30年)(后)(中)(国)(所)(需)(要)(的)(金)(融)(体)(系)(。”
  改)(变)(,为)(了)(更)(好)(地)(活)(着)(
  在)(互)(联)(网)(从)(业)(者)(的)(眼)(里)(,他)(们)(从)(传)(统)(产)(业)(身)(上)(看)(到)(的)(是)(改)(变)(甚)(至)(颠)(覆)(的)(机)(会)(;而)(在)(传)(统)(行)(业)(从)(业)(者)(的)(眼)(中)(,他)(们)(在)(互)(联)(网)(行)(业)(身)(上)(看)(到)(的)(是)(提)(高)(效)(率)(甚)(至)(颠)(覆)(传)(统)(商)(业)(模)(式)(的)(压)(力)(和)(机)(遇)(。
  在)(2013年)(8月)(14日)(互)(联)(网)(大)(会)(的)(高)(层)(年)(会)(上)(,《中)(国)(经)(济)(周)(刊)(》总)(编)(辑)(季)(晓)(磊)(、中)(国)(建)(设)(银)(行)(北)(京)(分)(行)(总)(经)(理)(冯)(薇)(、滚)(石)(移)(动)(高)(级)(总)(裁)(张)(新)(华)(,三)(个)(来)(自)(不)(同)(传)(统)(行)(业)(的)(人)(就)(“跨)(界)(”这)(个)(话)(题)(进)(行)(了)(一)(场)(激)(烈)(的)(讨)(论)(。
  作)(为)(来)(自)(传)(统)(平)(媒)(的)(老)(媒)(体)(人)(,季)(晓)(磊)(表)(示)(自)(己)(的)(压)(力)(非)(常)(大)(。“我)(们)(传)(统)(媒)(体)(的)(从)(业)(者)(今)(年)(一)(整)(年)(都)(在)(重)(复)(地)(听)(到)(一)(个)(声)(音)(:平)(媒)(已)(死)(。网)(媒)(对)(我)(们)(的)(冲)(击)(一)(直)(很)(大)(,不)(论)(是)(从)(信)(息)(的)(时)(效)(性)(上)(还)(是)(表)(现)(形)(式)(上)(,平)(媒)(赶)(不)(上)(网)(媒)(,这)(是)(个)(不)(争)(的)(事)(实)(。即)(使)(今)(天)(没)(死)(,明)(天)(也)(得)(死)(,这)(只)(是)(时)(间)(的)(问)(题)(。”
  季)(晓)(磊)(坦)(言)(,自)(己)(一)(直)(在)(思)(索)(如)(何)(将)(《中)(国)(经)(济)(周)(刊)(》和)(互)(联)(网)(跨)(界)(结)(合)(。“我)(们)(所)(有)(的)(传)(统)(媒)(体)(都)(在)(做)(互)(联)(网)(业)(务)(的)(尝)(试)(,很)(多)(媒)(体)(都)(有)(专)(门)(的)(部)(门)(,但)(是)(,目)(前)(来)(看)(,这)(种)(组)(织)(架)(构)(还)(是)(个)(外)(在)(的)(形)(式)(,并)(没)(有)(把)(互)(联)(网)(深)(入)(到)(企)(业)(的)(基)(因)(中)(去)(,很)(多)(传)(统)(媒)(体)(在)(与)(互)(联)(网)(融)(合)(的)(初)(期)(,建)(网)(站)(也)(好)(,建)(移)(动)(客)(户)(端)(也)(好)(,这)(些)(只)(是)(投)(入)(,却)(不)(见)(回)(报)(。这)(使)(得)(创)(新)(反)(而)(成)(了)(我)(们)(的)(一)(个)(累)(赘)(,并)(不)(能)(享)(受)(到)(互)(联)(网)(带)(来)(的)(好)(处)(,我)(认)(为)(传)(统)(媒)(体)(要)(能)(真)(正)(把)(互)(联)(网)(基)(因)(融)(入)(到)(自)(身)(基)(因)(中)(去)(,还)(要)(从)(根)(本)(上)(改)(变)(我)(们)(的)(运)(营)(模)(式)(。”
  谈)(到)(改)(变)(,冯)(薇)(也)(坦)(言)(,银)(行)(业)(还)(是)(个)(“术)(业)(有)(专)(攻)(的)(”行)(业)(。虽)(说)(银)(行)(业)(被)(来)(自)(互)(联)(网)(的)(影)(响)(完)(全)(颠)(覆)(还)(为)(时)(尚)(早)(,但)(不)(可)(忽)(视)(的)(是)(,传)(统)(的)(银)(行)(业)(和)(互)(联)(网)(技)(术)(的)(跨)(界)(结)(合)(,却)(是)(必)(须)(的)(。
  “第)(一)(波)(来)(自)(互)(联)(网)(行)(业)(的)(冲)(击)(,是)(支)(付)(宝)(引)(发)(的)(在)(线)(交)(易)(之)(争)(。一)(些)(电)(商)(平)(台)(自)(己)(去)(做)(了)(在)(线)(第)(三)(方)(支)(付)(之)(后)(,让)(银)(行)(业)(发)(现)(自)(己)(的)(很)(多)(创)(新)(意)(识)(都)(没)(有)(跟)(上)(。客)(户)(使)(用)(支)(付)(宝)(付)(账)(,如)(果)(建)(行)(的)(卡)(不)(支)(持)(网)(上)(银)(行)(,他)(们)(以)(后)(就)(会)(去)(办)(别)(的)(银)(行)(的)(卡)(了)(,这)(种)(情)(况)(就)(逼)(着)(我)(们)(开)(始)(第)(一)(波)(改)(变)(。”冯)(薇)(说)(,“第)(二)(波)(改)(变)(来)(自)(阿)(里)(巴)(巴)(的)(余)(额)(宝)(,以)(及)(更)(早)(的)(金)(融)(类)(网)(站)(在)(线)(发)(售)(理)(财)(产)(品)(的)(行)(为)(。这)(让)(我)(们)(意)(识)(到)(,我)(们)(应)(该)(考)(虑)(如)(何)(把)(我)(们)(的)(服)(务)(以)(一)(种)(新)(的)(、更)(方)(便)(的)(方)(式)(推)(送)(到)(消)(费)(者)(面)(前)(,现)(在)(大)(家)(都)(在)(讲)(客)(户)(体)(验)(,客)(户)(体)(验)(不)(好)(,业)(务)(就)(做)(不)(好)(。银)(行)(业)(也)(是)(如)(此)(。”
  为)(了)(探)(索)(传)(统)(银)(行)(业)(和)(互)(联)(网)(结)(合)(的)(道)(路)(,建)(行)(也)(进)(行)(了)(一)(系)(列)(的)(尝)(试)(,包)(括)(开)(通)(自)(己)(的)(网)(上)(商)(城)(、在)(网)(上)(推)(理)(财)(产)(品)(等)(等)(。
  “在)(信)(贷)(方)(面)(,建)(行)(也)(尝)(试)(和)(大)(的)(电)(商)(合)(作)(,推)(出)(资)(金)(流)(、信)(息)(流)(、物)(流)(三)(流)(合)(一)(的)(在)(线)(信)(贷)(产)(品)(。这)(属)(于)(创)(新)(的)(范)(畴)(,说)(起)(来)(简)(单)(,但)(这)(相)(当)(于)(重)(新)(再)(造)(一)(条)(路)(,就)(像)(当)(年)(的)(国)(美)(、苏)(宁)(从)(线)(下)(实)(体)(店)(搬)(到)(网)(上)(一)(样)(,是)(个)(工)(程)(浩)(大)(而)(庞)(杂)(的)(过)(程)(。真)(心)(不)(容)(易)(。”冯)(薇)(说)(。
  而)(从)(事)(音)(乐)(行)(业)(多)(年)(的)(张)(新)(华)(指)(出)(:“其)(实)(音)(乐)(行)(业)(一)(直)(都)(是)(被)(互)(联)(网)(改)(变)(和)(塑)(造)(的)(一)(个)(行)(业)(。从)(最)(开)(始)(互)(联)(网)(不)(发)(达)(的)(时)(候)(,人)(们)(习)(惯)(听)(CD,后)(来)(互)(联)(网)(发)(展)(起)(来)(之)(后)(,人)(们)(开)(始)(下)(载)(MP3,这)(是)(一)(个)(改)(变)(。之)(后)(,另)(一)(个)(问)(题)(出)(来)(了)(,就)(是)(盗)(版)(问)(题)(,由)(于)(中)(国)(的)(法)(律)(不)(健)(全)(,人)(们)(喜)(欢)(从)(网)(上)(免)(费)(下)(载)(。其)(实)(就)(我)(所)(知)(,人)(们)(并)(不)(是)(没)(有)(付)(费)(意)(识)(,只)(是)(付)(费)(方)(式)(过)(于)(繁)(琐)(。后)(来)(随)(着)(移)(动)(支)(付)(的)(发)(展)(,付)(费)(的)(问)(题)(逐)(渐)(得)(到)(解)(决)(,这)(对)(于)(改)(善)(整)(个)(产)(业)(被)(横)(行)(的)(盗)(版)(肆)(意)(摧)(残)(的)(现)(状)(也)(是)(有)(改)(善)(作)(用)(的)(。”
  传)(统)(产)(业)(和)(互)(联)(网)(产)(业)(相)(遇)(,是)(个)(“竞)(合)(”的)(过)(程)(,对)(于)(双)(方)(来)(说)(,这)(个)(过)(程)(是)(个)(创)(新)(,甚)(至)(需)(要)(把)(传)(统)(的)(行)(业)(规)(则)(打)(碎)(重)(塑)(。压)(力)(当)(然)(是)(有)(的)(,但)(改)(变)(,是)(为)(了)(更)(好)(地)(活)(着)(。
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